Polestar -No Compromises

We propelled Polestar into the American electric vehicle market with a Super Bowl campaign that highlighted what the design brand isn't.
Our ad became the most popular spot of the big game, surpassing the brand's expectations and leaving a lasting impression nationwide

Art Director: Julia Holtback Yeter, Sophia Sophia Lindholm, Karl Risenfors, Leo Dal, Adam Ulvegärde, Jose D'Alta
Creative Director: Fredrik Jansson
Copywriter:Hampus Elfström, Gustav Johansson,
Conor Patterson.
Designer: Brent Bobo
Producer : Laura Peguero