We launched Inkbox temporary tattoos with a campaign that was bold, magnetic, and unapologetically focused on celebrating self-expression.

With a music video amassing over 1.2 million views on YouTube, a TikTok campaign generating 63 million views and 65.7 million shares, plus a custom filter sparking 2.6 million creations, we transformed Inkbox into a cultural phenomenon and a summer must-have.